Welcome to Typeform! It’s an easy-to-use tool for collecting data, feedback, and more. We want to make data collection as easy and conversational as possible—this article shows you the basics.
Get started
1. First up, you can create a free Typeform account to get started.
2. Log in to your account, and you’ll land in the Home page dashboard. Click on the Forms tab and you'll be taken to your Workspace.
3. We’re going to build a form from scratch, so we'll click the + Create form button.
4. In the menu that comes up, click Start from scratch.
Later, you can try building a form by importing from Google Forms, letting AI create a form for you based on the questions you'd like to ask, or adding AI-generated questions and lead scoring rules to qualify and segment your leads.
5. You'll be taken to our builder, where you can create your form. The question menu will pop up where you can pick the question type you want to add.
6. We've selected a Short Text question type. To add your question text, start typing in the Your question here field.
7. To add another question, click the + Add content button.
8. The question menu will pop up again, where you can choose your next question type.
Typeform might recommend some question types to you. These recommendations are based on how you answered the welcome questionnaire when you first joined Typeform. For example, if you told us you'd be using Typeform to collect leads, you might see recommendations for question types related to contact information.
If you want to explore importing questions, creating a form with AI, just click the relevant tab at the top of the menu.
9. Let’s choose a Multiple Choice question. We'll ask people where they are based. To make it more personal, we’ll use the name they entered in the previous question. Then enter in your answer choices.
Type in your question, and type the @ symbol where you want to use the name from question 1. This will allow you to recall information from another question in your form.
Here, we just have one option “What’s your name” from our first question. Select question 1 and the answer from this question will appear in your question text.
This is a WYSIWYG (what you see is what you get) editor, so you can see how your finished form will look while you create it.
10. Each question or Statement you add to your form is considered a form page. Respondents will see one question on a page at a time. However, you have the option to add multiple questions on the same page.
To add multiple questions to a form page, click on a form page on the left side panel and then click + Add content on the form page.
Then select a question type that is compatible with form pages. If you select a question that is not compatible, the question will be added as a new page.
11. You can change question settings in the right-hand side panel. The options available will vary depending on the type of question you've selected.
12. You can change the question type by clicking on the dropdown menu.
13. Switch between Mobile and Desktop view to preview what your form will look like for respondents depending on the device they're using.
14. Click the 3 dots icon next to a question in the left side panel to move the question up or down, duplicate or delete a question.
15. We’ll finish up this simple form with an Email question. Click + Add content, choose Email from the question list, and type in your question.
16. Now for the finishing touches! Spice up the design by adding an image or video. Click the + icon next to Image or video to open our media gallery, where you can choose an image or video, or upload your own.
17. Once you've chosen your image, close the media gallery, and you'll be taken back to the builder, where you can play around with the Layout and Focal point of your image.
You can also select to have different layouts for Mobile and Desktop devices.
We also recommend adding Alt text to your image, so it can be understood by screen readers. If you don't want to use image alt text for a picture that only serves decorative purposes, you can simply select the Decorative image checkbox to disable image alt text.
18. You can change the colors and font on your form by applying a theme. Click on the Design button to apply a theme.
19. If you want to reorder your questions, just drag and drop them in the left side panel. Click and hold any question to move it. Alternatively, you can click the 3 dots on a form page and select to move it up or down.
20. Add one or more Endings to finish off your form. Click the + button next to Endings to add an End Screen.
21. With Logic, you can add branching where you can take respondent down different paths based on their answers, or create an Outcome quiz to show people different endings based on how they answered your form. Or how about adding points to each answer, and showing people an outcome based on their score?
You can do all that, and a lot more, from the Workflow tab. Read more about branching and calculations in Logic.
22. Once your form is ready, you can test it by clicking the Preview button. This will open a preview of your form.
23. Give your form a title by clicking on the default title My branded typeform.
Type in your form's title and click Save when done.
24. Ready to roll? Click the Share button to publish and make your form live! By default, when you hit the Share button, anyone with the URL can now view and answer your form.
If you've made any edits to your form after you've clicked Share, the button will change to Publish edits.
25. After clicking the Share button, the Share and Results panel will appear. In the Share panel, you can find your form's link or embed code, and share your typeform it with the world.

Note! Make sure to send respondents a link to the live version of your form. The URLs of the preview and published versions are different, and you can only collect results for published forms.
Saving
Forms have an Autosave feature, so your work is saved automatically. When you've finished building a form, click Share or Publish edits to make it 'live', so you can share it online.
If you want to edit your form after publishing it, you can do so at any time. Your changes will be saved automatically, but they won't appear in your live form until you click Publish again. Find out more about editing your form in draft mode.